Hearings to examine main street, focusing on growing the small business pet economy

Small Business Administration OversightSenate Small Business and Entrepreneurship · 2026-03-11 · 119th Congress
The Senate Small Business and Entrepreneurship Committee held this hearing to examine the economic growth of the pet industry and the challenges small businesses in that sector face, including access to capital, regulation, taxes, and hiring. Begins at 0:15:56
Transcript
Highlights

Title

Growing the small business pet economy

Purpose

The Senate Small Business and Entrepreneurship Committee held this hearing to examine the economic growth of the pet industry and the challenges small businesses in that sector face, including access to capital, regulation, taxes, and hiring. Chair Ernst highlighted pet-industry spending reaching $157 billion in 20250:16:55, while Ranking Member Markey focused on affordability pressures and tariffs affecting pet-related small businesses0:20:58. Witnesses from a dog daycare franchise, a veterinary practice, and a pet treat manufacturer testified on tax policy, capital access, and regulatory burdens. Begins at0:15:56

Who spoke

Chair Joni Ernst (R-IA)0:15:56: Opened by citing pet ownership statistics (57% of households, 71% in rural areas)0:16:26 and $157 billion in 2025 pet spending, a 75% increase since 20180:16:55; promoted her Made in America Manufacturing Finance Act raising SBA loan limits from $5 million to $10 million0:18:08 and asked witnesses about tips taxation, capital access, regulatory burdens, and property taxes0:43:190:47:390:55:51.

Sen. Ed Markey (D-MA), Ranking Member0:19:57: Argued pet ownership is facing an "affordability crisis," citing gas prices up 15% and grocery/household staple costs up 28% since Trump took office0:20:58, and blamed tariffs for raising pet food, toy, and supply costs0:22:07; introduced witness Rob Van Sickle of PolkaDog0:22:52 and later pressed witnesses on rising health insurance premiums0:50:17.

Mr. Josh Rodgers, Camp Bow Wow franchise owner (Parkville, MO)0:27:57: Described caring for 510 dogs across locations in Missouri, Colorado, and Florida0:28:28, credited bonus depreciation and Section 199A deductions for enabling expansion0:30:37, urged Congress to extend the no-tax-on-tips policy to pet groomers0:31:06, and supported the American Franchise Act to clarify the joint employer standard0:32:08. In Q&A, he said property taxes on a leased Colorado building rose from $28,000 to $51,000 in two years without explanation1:01:07, and asked that SBA 504 loan caps be raised above $7.5 million1:04:12.

Dr. Gary Brown, veterinarian, Willowbrook Cremations (Princeton, WV)0:33:25: Said veterinary practices are "central pillars" of small communities0:34:39, with each practice averaging four additional employees and generating more than $1.5 million in annual revenue0:35:21, and each full-time veterinarian generating $600,000 supporting local economies0:35:44; urged passage of the Rural Veterinary Workforce Act0:36:53 and the Association Health Plans Act0:37:23.

Mr. Rob Van Sickle, co-founder/CEO, PolkaDog (Boston, MA)0:38:20: Described growing PolkaDog from a single storefront in 2002 to 11 retail locations, two warehouses, and about 100 employees0:38:460:39:14; said health insurance premiums are estimated to rise 27% this year after a 10% increase in 20250:51:10; cited access to capital as an ongoing struggle for a business "not quite big enough" for large debt0:48:03; and flagged the lack of a unified state registration process as a regulatory burden0:58:10.

Key moments

Chair Ernst said pet spending reached $157 billion in 2025, a record high and 75% increase since 20180:16:55.

Sen. Markey said grocery costs are up 28% and household staples face a "114%" increase, tying this to a broader "pet-flation" affordability crisis0:20:580:21:31.

Van Sickle disclosed health insurance premiums are projected to rise 27% this year on top of a 10% increase in 2025, prompting Markey to call it "incredible"0:51:101:03:02.

Rodgers said property taxes on a leased Colorado building jumped from $28,000 to $51,000 in two years, questioning where the money is going and noting six months' worth of bills come due with no advance notice1:01:071:01:39.

Rodgers described the joint employer rule as discouraging franchisors from sharing best practices with franchisees for fear of liability, and backed the American Franchise Act as a bipartisan fix0:59:430:32:08.

Rodgers testified that 42% of his P&L is associated with labor costs0:59:43.

Van Sickle said PolkaDog pledged homes and personal investments to secure early SBA-backed debt, calling the burden "onerous" for new business owners1:05:491:06:18.

Dr. Brown said the average companion-animal veterinary practice generates over $1.5 million in annual revenue and each full-time veterinarian generates $600,000 supporting local economies0:35:210:35:44.

Rodgers proposed extending no-tax-on-tips treatment to pet groomers, noting the One Big Beautiful Bill extended similar tip-tax relief to beauty services but excluded pet grooming0:31:06.

Rodgers asked Congress to raise the SBA 504 loan cap above its current roughly $7.5 million level to keep pace with rising real estate costs1:04:12.

Metadata

CommitteeSenate Small Business and Entrepreneurship
Chamber / CongressSenate · 119th Congress
Date2026-03-11
TypeMeeting
Witnesses
(none listed in event metadata)
Videosenate-isvp
Transcript138 caption blocks · 6,462 words · 1:12:23 runtime
EventCongress.gov 338044